The World's Largest Guitar Manufacturer - SYNONYMOUS WITH ALL THINGS ROCK N' ROLL 

For over 30 years, we at Sims Music have been proud authorized dealers of Fender products and plan to be as long as music is being made! Fender was founded in Southern California and has established a worldwide influence that extends from the living room, to the studio, and all the way up to the world's largest stages. Whether it be the variety of great models from the Fender Squier brand to the highest level of Fender Custom Shop Guitars, we do our best to carry a large selection, so that any player at any skill level, can find the perfect new guitar, amp, or accessories!

Everyone from beginners to the world’s most acclaimed artists have used Fender instruments, amps and gear, making the company not only a revered industry leader but a cultural symbol that resonates globally. Nearly seven decades since founder Leo Fender built his first electric guitar, Fender’s reach transcends instruments and accessories, encompassing a range of innovative digital experiences that fuel musical expression and serve players at every stage–on every stage.